It’s the Most Wonderful (& Critical) Time of Year for Online Advertising

Some say that it’s the most wonderful time of the year. It’s also the most critical time of year for businesses everywhere, as people are primed to pull out their wallets, phones and other devices and start spending. But advertising competition is fierce, and in a digital age, it’s increasingly online.

Voice of the Customer: How ASE, Equinix and NetApp Deliver Reliable Multicloud and Storage Performance, While Lowering Costs 75%

We wanted to establish a high-performance NPS-as-a-Service infrastructure solution in the U.S., with the same fast and secure access to NetApp and our cloud partners from which our Australia customer base benefits. At the same time, we wanted to reduce the high cost of storage for ourselves and our customers and increase their QoE.

Where Opportunity Connects to AWS Proximity Matters

The digital edge is also where businesses are competing in an expanding global marketplace that is driving a growing digital global economy. For companies to gain value from and monetize all this digital growth, they require direct, secure and scalable Interconnection to people, locations, cloud and data. As the Global Interconnection Index predicts, clouds are the sweet spot when it comes to where companies are focusing their Interconnection growth.

12 Amazing Photos of HK5 in Hong Kong

Our newest data center in Hong Kong – HK5 is now open for service, reaching a milestone of 30 data centers in the region. This purpose-built facility is strategically located in close proximity to submarine cable landing stations and has low latency and private connection to entrenched financial services firms. Now, take a virtual tour of the brand new data center!

Creating a Distributed Data Repository at the Edge

Historically, increasing volumes of large scale datasets - petabytes and above - have been concentrated in centralized corporate data centers which can create data concentration risk. However, the complexities of these environments and the interactions between data, people, systems, applications, analytics and clouds that lie outside of these data centers can have a detrimental impact on performance and quality.

Transition to Tech: Veterans Seek Meaningful Civilian Careers

What are some challenges slowing a successful transition by veterans into civilian jobs? And how can companies more quickly address these issues and maximize what veterans have to offer?

Revisiting the 7 Bold Predictions for the Connected Enterprise from 2017

It’s rapidly coming up on “predictions season.” But, before we start looking ahead to 2018, we thought we’d look back at the “7 Bold Predictions for the Connected Enterprise” we made for 2017 to see where these technology trends stand. Here’s what we see today.

Scale or Fail: Manufacturing Companies Must Leverage Cloud Computing and Interconnection to Succeed in a Digital World

For manufacturing companies, surviving and thriving is no longer a case of simply optimising costs or reducing waste. Thanks to an industry-wide push for lean manufacturing spearheaded by top manufacturers such as General Motors and Toyota, most industry players are operating in an incredibly efficient way. If companies really want to succeed, they need to focus their efforts on another important piece of the puzzle: digital transformation.

Why Interconnection is Taking Off In Latin America

Today, LATAM is the smallest geographic region in terms of estimated Interconnection Bandwidth capacity, with 154 Terabits per second (Tbps) installed in 2017. By 2020, the study projects that LATAM could reach 626 Tbps, representing 13% of the global installed Interconnection Bandwidth capacity. Interconnection Bandwidth is defined as the total capacity provisioned to privately and directly exchange traffic with a diverse set of counterparties and providers at distributed IT exchange points.

How Retail Can Keep Pace as Digital Shopping Habits Take Over

An interconnection-first IT architecture designed for the digital edge gives retailers speed, unprecedented command over reams of consumer data, and the flexibility to instantly reach partners and markets globally. This is how they can grab the attention of shoppers who now have a world of alternatives at their fingertips.