Los Angeles: Expanding Businesses from the U.S. to APAC… and Beyond

Why do digital businesses go to Los Angeles to get connected?

I’ll always remember watching the Rose Bowl being played on TV in the Los Angeles area from my childhood home in Ohio. I’d soak in that sunswept stadium on the screen, then look at the snow outside our living room window and think, “I’m going to live in LA someday.” So, when my first job offer out of college came from there, I packed up my car and started driving. Today, my family and I live in a small LA-area beach town with a strong sense of community. I’m lucky to have found this special place to launch my career and raise a family. And over the last 30 years, I have seen how LA’s magic makes it a special place to create and grow a business too.

As the entertainment capital of the world, Los Angeles is home to one of the largest film and digital media centers in the U.S. — Walt Disney, 20th Century Fox and Paramount Pictures are here — but it’s so much more. The City of Angels is the second-largest metro economy and population in the country, with more than 12 million residents and 244,000-plus businesses across the manufacturing, biotech, aerospace and Fintech sectors. Here, you’ll find a world of opportunity in what has long been known as the land of dreams.

Content & Digital Media Mecca…and More

I know you can picture that iconic “Hollywood” sign overlooking LA – and while the film industry is huge here, it’s not the only game in town. There are approximately 330 gaming-related companies in the LA metro. It’s the third-largest Fintech hub in the U.S. and employs more than 226,000 people in the financial services sector. Los Angeles is also the nation’s top international trade and manufacturing center, with the busiest port in the U.S. and more manufacturing jobs than the state of Michigan. LA is a diverse metro where you can be part of a rich industry ecosystem including managed hosting services, financial services, social media platforms and online retail services…and you can operate squarely in a strategic meeting place for U.S. and Asian markets via several subsea cables.

International Launching Point

If your business needs an international launching point, Los Angeles is an interconnection hub with direct access to Asia, South America, Latin America and Mexico. From LA, you can take high-speed, low-latency terrestrial fiber routes to the rest of the U.S. You also have access to more than 10 subsea cable routes to:

• APAC via Pacific Light Cable Network (PLCN)
• Chile via Google’s Curie
• Japan via the trans-Pacific FASTER subsea cable
• Australia, New Zealand, Fiji, Tokelau and Kiribati via Southern Cross NEXT (2022)
• Guam via SxS (2022)

Sustainability

Los Angeles has created more than 35,000 green jobs, the most of any U.S. city. It also has the highest number of electric vehicles (EV) and the most publicly available EV chargers than any other city in the country. In addition, LA has achieved an 11% reduction in greenhouse gas emissions from 2015 to 2016. That’s the equivalent of taking 737,000 cars off the road.

Why grow your digital business on Platform Equinix in LA?

All the right places

Equinix Los Angeles has a large scalable footprint in the metro area with 305,000+ square feet (28,325+ square meters) of colocation space across Equinix LA’s five IBX facilities. Our customers in the LA metro have access to the second-largest peering exchange (IX) in Los Angeles and to key metro areas such as San Francisco and Dallas via a wide choice of carriers across the facilities…not to mention close proximity to content and digital media giants like Netflix, Hulu and Google.

Equinix Los Angeles provides a tremendous location to access Platform Equinix with facilities in downtown Los Angeles, as well as space in El Segundo, a suburb with convenient access to LAX International Airport. Local businesses can easily access cloud on-ramps through Equinix Fabric^TM to Amazon Web Services (AWS), Microsoft Azure, Google Cloud and Oracle Cloud. And companies outside of the metro area and around the world will find LA an attractive alternative to Silicon Valley to deploy their U.S. West Coast data center environment. With an abundant selection of network providers, subsea access and cloud on-ramps, Equinix Los Angeles is an attractive destination for your business – no matter where you are or what you do.

In addition, Equinix is committed to achieving 100% clean and renewable energy usage and investing in energy efficiency technologies to make significant carbon reductions across its global data center portfolio. According to our recent report on Equinix sustainability, we have currently achieved over 90% renewable energy globally.

All the right partners

As the #1 metro retail colocation provider in Los Angeles, Equinix is where digital leaders in multiple industries around the world expand their businesses. Our LA IBX data centers are the business hubs for 330 companies, with room to grow. With vibrant digital and business ecosystems, Equinix Los Angeles is where companies can meet and interconnect with the partners that matter most to their business across secure, high-speed, low-latency routes.

You can leverage digital and business ecosystems within the LA metro to directly integrate your business locally while accelerating performance globally, including:

• 95+ cloud and IT service providers
• 75+ network services
• 85+ enterprises
• 20+ financial services firms
• 50+ content and digital media companies
• 90 G2000 companies

Enterprise customers can directly connect users to their digital infrastructure in the LA data centers via Equinix Connect – and service providers and large enterprises can also get direct and secure access to the Los Angeles Internet Exchange via Equinix Internet Exchange for greater scalability and more cost-effective IP peering.

All the right possibilities

On Platform Equinix, you can quickly and simply deploy agile infrastructure for network optimization, hybrid multicloud, distributed data and security, and application exchange to accelerate your business’ digital transformation. Build next-generation SD-WAN architectures for more flexible, scalable, secure and reliable connectivity to users, network service providers (NSPs), CSPs and IT providers at the edge. Equinix’s global footprint provides multiple points-of-presence (PoP) proximate to employees, partners and customers, where you can harness high-speed, low-latency connections for the best possible user experience.

At Equinix Los Angeles, you can quickly and easily deploy and connect digital infrastructure from the core to the edge by leveraging a wide range of IT services, including:

• Equinix Fabric – Connect digital infrastructure and services on demand at software speed via secure, software-defined interconnection across multiple metro locations. If you’re already on Fabric, you have the opportunity to expand to locations where your customers have a presence.
• Network Edge – Modernize your network and deploy digital ready infrastructure from leading providers at the edge virtually, in minutes.
• Equinix Metal™ – Deploy interconnected, automated bare metal as a service and leverage physical infrastructure on demand…so you can ramp up and down based on the ebb and flow of your business needs.
• Equinix Connect – Gain internet access through multiple internet service providers (ISPs) in one place, under one contract.
• Equinix Internet Exchange^TM – Exchange internet traffic through the largest global peering solution across multiple markets.
• IBX SmartView^TM – Access operating and environmental data relevant to your IBX data center footprint in real time.

Equinix Los Angeles is where you can leverage our trusted platform to expand your reach and your business in ways you may never have imagined. After all, this is the land of dreams.

Learn more about the Equinix Los Angeles metro IBX data centers.