Rory Murphy is the Senior Director of Solution Marketing for Equinix EMEA. He leads a team evangelizing the unique business value of the Equinix proposition and advises companies from across the digital industry on their end-to-end Interconnection strategy, helping connect them with their partners and customers through presence across Equinix's global Interconnection platform. Mark Anderson leads Equinix's Global Solutions Architects organisation in EMEA. A veteran of the IT industry, Mark has spent the last 22 years in various technical, commercial and leadership roles with tier 1 global Systems Integrators. For the last 15 years, based from Continental Europe, he has focused on transformational strategic IT outsourcing, systems and service management and Enterprise Architecture and has led IT outsourcing consulting solution engagements in excess of $1.9B TCV with large cap organisations. Mark's skill set is firmly set around Data Centre Strategy, Service Management and Enterprise Architecture.