ServedBy the Net made its home base in Equinix’s Seattle data centers (SE2/SE3) and leveraged an Interconnection Oriented Architecture™ (IOA™) strategy to begin its IaaS managed service expansion.
Change in information technology (IT) is good. It paves the way to innovation and invention. And the massive digital transformation that the world is now undergoing is changing the way we do business and how we will power the digital economy into the future.
There is no argument that internet video traffic is growing rapidly. Cisco predicts that global IP video traffic will be 82% of all consumer internet traffic by 2020, up from 70% in 2015. Findings from Digital TV Research show global over-the-top (OTT) TV and video revenues for 100 countries will more than double between 2015 and 2021, reaching $64.78 billion.
IDC defines digital transformation as the “process of creating value, growth and competitive advantage through new digital offerings, new digital business models and new digital business relationships.” One success criteria for digital transformation is to adopt an interconnection-first architecture that will enable you to de-centralize IT and networking and establish a more distributed, interconnected “digital edge.”
Digital business is here and now. Industry analysts have defined it, providers of digital-enabling architectures and platforms are laying the groundwork for it, and progressive enterprises, such as General Electric (GE), are already transforming and seeing the significant value that being digital can bring to their business and their customers.
Gartner recently recognized “Interconnect Fabrics” as one of the top 10 strategic tech trends affecting IT operations. With more services and applications being connected to different cloud vendors and services, as well as back to internal legacy IT systems and infrastructures, IT organizations need to design, orchestrate and manage the various ways all of these components interconnect in a purposeful manner.
The global shift to a digital economy has disrupted traditional business models and elevated one component of the enterprise network to new importance – the digital edge. At Equinix, we see the digital edge becoming more critical than ever in 2017.
Forrester predicts 2017 will be the tipping point for cloud adoption and sees a convergence of multiple clouds across the enterprise as “CIOs step up to orchestrate cloud ecosystems that connect employees, customers, partners, vendors and devices to serve rising customer expectations.”
We can’t predict the future of the entire IT industry, but we sit at an unusually good vantage point at Equinix to make an educated, data-driven forecast about what we see coming. That’s because we have the capability to look at what’s trending with more than 8,000 customers across 21 markets within ecosystems that sit at the center of cloud, IoT and analytics growth. And the patterns we are seeing show a massive digital transformation under way.
The cloud promises enterprises a lot. Greater cost savings, better performance, an enriched user experience and increased business agility are often cited as the main drivers for cloud adoption. At the same time, many enterprises expect much less from the cloud when it comes to ensuring data safety and compliance.